“It was not curiosity that killed the goose who laid the golden egg,
but an insatiable greed that devoured common sense.” ~ E. A. Bucchianer

How many “Golden Eggs” do you try to collect?
If you answered, “zero”; you’re quite possibly an exceptional Holistic-Leader!
If you answered, “not many, and fewer as the years roll on”, you’re quite possibly an exceptional Holistic-Leader!
If you answered, “as many as I can find”, you’re likely to be a poor leader! Blunt… Yes!
Professionally, personally and in the community, very few professionals, significant relationships and community efforts are exceptionally successful, without Golden Geese!
Unfortunately, most people are taught to value Golden Eggs. Thus; they forfeit Windows of Amazing when they lead a life that pursues Golden Eggs in the short-term… and forfeit surrounding themselves with Golden Geese longer-term.


In the fable, “The Goose That Laid the Golden Eggs” by Mairi Mackinnon, a key leadership principle, often misunderstood by leaders, is provided in a very simple, direct manner.
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Succinctly; the Farmer has a goose that lays Golden Eggs. The Farmer gets rich, but doesn’t believe he is getting rich fast enough. Thus; he threatens and abuses the Golden Goose in an attempt to get her to lay more eggs quicker, until eventually, he kills the Golden Goose… no more golden eggs!
As a Leader, which character in this fable, would most people (not you) say describes you best… the Farmer or the Golden Goose?
As a professional, how would you describe your leaders… more like the Farmer or the Golden Goose?
As a person, how would others (not you) describe you… more like the Farmer or the Golden Goose?
As a significant other, how would your significant other describe you… more like the Farmer or the Golden Goose?

Want to be an exceptional leader?
- Acknowledge… you can get better.
- Actually do something about it… besides talking with people who merely affirm your current decisions.
Let’s apply these concepts to three roles we lead in our lives, professional, community and personal.
1 – Professional: Bluntly; the best companies accurately assess and retain their best employees! They realize, their best employees are the Golden Geese that lay the Golden Eggs and these employers are willing to forfeit, unreasonably pushing employees for short-term gains (Golden Eggs) in exchange for receiving Golden Eggs longer-term, from their Golden Geese. Further; by keeping your Golden Geese, this reduces your competitors’ production of Golden Eggs!
2 – Community: Bluntly; the best Non-Profits accurately assess, enhance their relationships with and retain their best Corporate Partners! They realize, these Corporate Partners are Golden Geese that lay Golden Eggs for their Non-Profit and are willing to forfeit receipt of Golden Eggs, during their Corporate Partners’ challenging times.
The best Non-Profits find ways to help their Corporate Partners increase their bottom-lines, PR, etc.
This can be accomplished using our Intelligent Social Impact model,
that simultaneously increases your Corporate Partners’ Net Profits
and donations to your Non-Profit.
It’s actually quite simple!
Our teams add $ Millions to your Corporate Partners’ bottom-lines,
so they can donate more to your Non-Profit… at No-Net-Cost to them!
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3 – Personal: Bluntly, if you want to have an Amazing relationship, treat your significant other as a Golden Goose who provides Amazing experiences every day of your life. Will every hour be amazing… no; but, why strangle the Golden Goose and forfeit a lifetime of Amazing, just because you didn’t get Golden Eggs every time you wanted them?
If you’re a Company that would appreciate a Golden Goose, our team can produce Golden Eggs
for you, just as we’ve done for numerous mid-sized companies and 95+ Fortune 500’s!
If you’re a Non-Profit looking for Golden Eggs from Golden Goose Corporate Partners,
our team can help set that up!
If you’re a Leader who would love to be a Golden Goose in various roles in your life,
our coaching can help you produce more Golden Eggs… more consistently!
If you’d appreciate more Golden Geese for your Company, Non-Profit or Personally… DM me!
If you’re a High-DMQ Leader who wants to intelligently improve your organization’s bottom-line
while simultaneously making a Significant Social Impact…
DM me on LinkedIn or directly (jim.roncevich@ipgsocialimpact.com).
Together; we can raise $ Millions for your favorite Charites
while actually changing 1,000’s of lives for the better?
Intelligent Social Impact!
Who changes the world? I believe it’s almost exclusively the Top-7%. They are the only ones with the Talent Portfolios and social consciences needed to actually implement significant positive social impact.
If you believe you’re one of these executives, we’d love to explore possible opportunities.
Get MAD! Get Making A Difference! ~ JR


