At an uninspiring sales meeting, Thomas J. Watson interrupted, saying,
“The trouble with every one of us is that we don’t think enough.
We don’t get paid for working with our feet — we get paid for working with our heads”.
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Watson then wrote THINK on the easel.
Asked later what he meant by the slogan, Watson replied, “By THINK I mean take everything into consideration.
I refuse to make the sign more specific.
If a person just sees THINK, they’ll find out what I mean.
We’re not interested in a logic course.”

Have you ever noticed how many people confuse Social Media “Reactions” with the author’s competence?
Have you ever noticed how Social Media content, requiring deeper thinking, just isn’t overly popular?
Have you ever noticed, when attractive people, who naturally attract a larger group of followers, post emotionally charged content, it is often wildly popular?
All this is extremely predictable and makes sense in a capitalistic model. Kudos to those who get and -choose to use- advertising basics… eye catching, emotional content that’s simple for the large “Average” audience, to be attracted!
It’s been fascinating to watch the Simone Biles and Naomi Osaka’s situations play out on Social Media while people take vehement sides. The eloquent, objective and factual part… less than 1% of the people with strong opinions, one way or the other, actually know the people in the controversies… and their full stories.
How does Shallow Pool Thinking tie into Real World Social Challenges?
- X Million women were abused last night… do they get to call off work and get paid while they take a mental health day?
- X Million single people, primarily women, are working 2-3 jobs to make ends meet for their children… do you think they have some serious mental challenges that nobody is helping them sustainably solve?
- X Million people will go without food today… do you think they have more severe mental challenges than multi-millionaires having a mentally challenging day?


Yes; each person needs to attend to their mental challenges and those with the resources do. But, the people with sufficient resources represents less than 10% of this population. Nonetheless, they are -almost required- to fight through mental challenges. Who is actually helping / doing for the 90%, who don’t have the resources?
How many Billion (with a B) people with similar or worse challenges would love to switch places (but not switch their appreciation levels), with popular, richer people in the news that are having mental challenges?
The key… the less-rich get to keep their Holistic-Appreciation Gifts!
Let’s bring this full circle and tie a nice neat red ribbon on this controversial topic.
Very few would disagree, that our one shared world is in shambles from global warming, to war, to hunger, to the separation between the Haves and Have-Nots.
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Collectively, as one world, we have refused to do the deep thinking needed, and intelligent
actions aligned with this deep thinking to live in a more compassionate, healthier
and holistically beautiful world for nearly everyone.
Yet… together… despite our less-than-stellar past decision making…
we can still create that beautiful world!

The hard part… we need to start doing some serious
deep thinking and genuinely, actually (vs. just talking about it) working together!
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We won’t fix our shared world by simply being popular, distributing “Likes”, providing superficial band-aids, doing good once in a blue moon while telling everyone about it so it makes us look like we’re doing this all the time, etc.
In the words of Thomas J. Watson… THINK!
Are you an Intelligent, Thinking Leader committed to making (not just talking about) a Significant Social Impact in other people’s lives?
Would you like to create $100+ Thousand a month for Your Favorite Non-Profits?
DM me on LinkedIn or directly (jim.roncevich@ipgsocialimpact.com).
Who changes the world? I believe it’s almost exclusively the Top-7%. They are the only ones with the Talent Portfolios and social consciences needed to actually implement significant positive social impact.
If you believe you’re one of these executives, we’d love to explore possible opportunities.
Get MAD! Get Making A Difference! ~ JR


